Welcome to Casey.
Casey is a Luggage Rental company and the brain child of Spark No. 9. We asked ourselves, how can we make traveling easier? After hand-picking luggage for any occasion, we developed a page, products, and culture around the brand.
Bon voyage!
Casey is about opportunity, whimsies, and portals. All this is reflective in the brand.
Casey is always classic with little secrets. Each luggage has its own personality, the go-getter, vintage traveler, spontaneous bagger…
Casey is a case study.
Using the Spark No. 9 methodology, we developed Casey as both a potential product and a case study for our clients.
We define product concepts and to frame overall strategic hypotheses. And through the development of concept mocks, ad creative, targeting strategies, and user flows, we tested the concept to see if it had any legs.
The outcome
With the concept validated, we went on to build an MVP for Casey. We developed a Shopify site and began to rent our luggage to eager travelers.